Which converted better for native ads on Taboola: homepage or landing pages?

Putting some money behind native ads was one of initiatives I cooked up for raising awareness about Names & Faces over the summer. After exploratory calls with a couple, we decided to try Taboola.

Their proposition is that you can ‘reach your customers on the websites they love’. We had a little help from the sales rep and account manager but with the option we chose it was mostly up to us to set everything up.

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